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Safety Campaigns

Safety Campaigns.

Safety Campaigns.

Safety campaigns that change behavior: one clear message carried through films, experiences, posters and toolbox content, sustained until it sticks.

2D HSE character climbing ladder correctly in employee training videos

Did you know?

A single briefing fades in days. A campaign keeps the same message arriving in new forms, over months, until the behavior has actually changed.

Why SHIIFT

SHIIFT runs safety campaigns as long-term projects: one behavior to change, one core message, and a program of content that keeps landing for months.

Each campaign draws on whichever formats earn their place: films, animations, flyers, posters and more. A working at height campaign might open with a VR experience at the safety stand-down, back it with five short animations released over the following months, put posters up around the workspace, and close with a filmed message from a safety leader your crews recognize.

Our Maersk hand safety campaign took its own mix: a presentation flexible enough to be tailored to every audience, combined with posters, and the recognition it earned shows how far one clear message can go.

Posters, booklets and banners from an OSHAD hearing campaign
Why SHIIFT

SHIIFT runs safety campaigns as long-term projects: one behavior to change, one core message, and a program of content that keeps landing for months.

Each campaign draws on whichever formats earn their place: films, animations, flyers, posters and more. A working at height campaign might open with a VR experience at the safety stand-down, back it with five short animations released over the following months, put posters up around the workspace, and close with a filmed message from a safety leader your crews recognize.

Our Maersk hand safety campaign took its own mix: a presentation flexible enough to be tailored to every audience, combined with posters, and the recognition it earned shows how far one clear message can go.

Why SHIIFT

SHIIFT runs safety campaigns as long-term projects: one behavior to change, one core message, and a program of content that keeps landing for months.

Each campaign draws on whichever formats earn their place: films, animations, flyers, posters and more. A working at height campaign might open with a VR experience at the safety stand-down, back it with five short animations released over the following months, put posters up around the workspace, and close with a filmed message from a safety leader your crews recognize.

Our Maersk hand safety campaign took its own mix: a presentation flexible enough to be tailored to every audience, combined with posters, and the recognition it earned shows how far one clear message can go.

The ADNOC HSE winter campaign cover
Why run a safety campaign?

Behavior change needs repetition without boredom. A campaign delivers the same message through different doors: the VR experience at the safety day, the film at the town hall, the poster by the lockers and the talk on Monday morning.

Each piece reinforces the others, and the message survives long after any single briefing would have faded.

Why run a safety campaign?

Behavior change needs repetition without boredom. A campaign delivers the same message through different doors: the VR experience at the safety day, the film at the town hall, the poster by the lockers and the talk on Monday morning.

Each piece reinforces the others, and the message survives long after any single briefing would have faded.

Why run a safety campaign?

Behavior change needs repetition without boredom. A campaign delivers the same message through different doors: the VR experience at the safety day, the film at the town hall, the poster by the lockers and the talk on Monday morning.

Each piece reinforces the others, and the message survives long after any single briefing would have faded.

Campaign design and rollout

We plan the arc with your HSE team: launch moment, sustain rhythm and refresh points, with materials localized for every site and language.

Engagement and assessment data flow to your LMS where you want tracking, and campaign assets join your reusable library for the waves that follow.

Talk to our team about the behavior your next campaign needs to move.

Contact us
Print and digital pieces from an Expo 2020 hazardous materials campaign
Campaign design and rollout

We plan the arc with your HSE team: launch moment, sustain rhythm and refresh points, with materials localized for every site and language.

Engagement and assessment data flow to your LMS where you want tracking, and campaign assets join your reusable library for the waves that follow.

Talk to our team about the behavior your next campaign needs to move.

Contact us
Campaign design and rollout

We plan the arc with your HSE team: launch moment, sustain rhythm and refresh points, with materials localized for every site and language.

Engagement and assessment data flow to your LMS where you want tracking, and campaign assets join your reusable library for the waves that follow.

Talk to our team about the behavior your next campaign needs to move.

Contact us

Key Benefits

One Clear Message

We design each campaign around a single behavior change your data says matters, and everything in the wave serves it.

Many Doors

We carry one message through film, experiences, posters and talks, each arriving through a different door and reinforcing the rest.

Sustained Rhythm

We plan the launch moment, sustain rhythm and refresh points across the year, so the message outlasts any single briefing.

Proven Model

We build on our award-recognized Maersk hand safety campaign, applying a proven model of sustained behavior change to your message.

Common questions

What does a safety campaign include?

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We deliver a core message, a centerpiece film or experience, and a supporting wave of posters, animations and toolbox content on a planned rhythm.

How do you choose the campaign message?

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We work from your data: incident trends, near-misses and observation reports point to the behavior worth a year of attention.

How long should a campaign run?

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We plan campaigns to run long enough to change habits: a launch phase plus sustain waves, refreshed before attention fades.

Can campaigns run across multiple sites and languages?

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We localize all materials together, so every site runs the same campaign in its own language on the same calendar.

How is campaign impact measured?

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We track engagement and assessment data where tracking fits, and we measure the incident and observation trends the campaign set out to move.

Can campaign assets be reused later?

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We add your campaign films, animations and site models to your library, where they feed future training and the next wave.

Let's begin.

Tell us what you’re working on. We’ll solve it together.

Start a conversation.

Let's begin.

Tell us what you’re working on. We’ll solve it together.

Start a conversation.

Solutions

Safety Training

Hazard recognition

Spot risks before incidents

/solutions/hazard-recognition-training

Solutions

Safety Training

Life-Saving Rules

Critical rules as decisions

/solutions/life-saving-rules-training

Solutions

Safety Training

Behavioral safety

Stop work authority, used

/solutions/behavioral-safety-training

Solutions

Safety Training

Hand safety

Fewer hand injuries

/solutions/hand-safety-training

Solutions

Safety Training

PPE selection & use

The right kit, worn right

/solutions/ppe-training

Solutions

Safety Training

H2S & gas awareness

The invisible hazard, visible

/solutions/h2s-gas-awareness-training

Solutions

Safety Training

Fire & emergency response

Beyond the routine drill

/solutions/fire-safety-emergency-response-training

Solutions

Safety Training

Toolbox talks

Five strong minutes weekly

/solutions/toolbox-talk-content

Solutions

Safety Training

Permit to work

PTW judgment scenarios

/solutions/permit-to-work-training

Solutions

Safety Training

Isolation & LOTO

Safe energy isolation

/solutions/isolation-lockout-tagout-training

Solutions

Safety Training

Confined space entry

Entries and rescue response

/solutions/confined-space-entry-training

Solutions

Safety Training

Working at height

Falls and dropped objects

/solutions/working-at-height-training

Solutions

Safety Training

Lifting & rigging

Safer critical lifts

/solutions/lifting-rigging-training

Solutions

Safety Training

Hot work

Sparks under control

/solutions/hot-work-training

Solutions

Safety Training

Line of fire

See the energy path

/solutions/line-of-fire-training

Solutions

Safety Training

Driver safety

Safer driving and journeys

/solutions/driver-safety-training

Solutions

Safety Training

Electrical safety

Safe isolation, arc flash aware

/solutions/electrical-safety-training

Solutions

Safety Training

Excavation work

Trenches and buried services

/solutions/excavation-safety-training

Solutions

Safety Training

Ergonomics

Strain prevention that sticks

/solutions/ergonomics-training

Solutions

Safety Training

Situational awareness

Noticing change on site

/solutions/situational-awareness-training

Solutions

Onboarding & People

Site orientation

Inductions before day one

/solutions/site-orientation-onboarding

Solutions

Onboarding & People

Expatriate workforce

Localized multilingual training

/solutions/expatriate-workforce-training

Solutions

Onboarding & People

Visitor inductions

Pre-arrival essentials

/solutions/visitor-induction-training

Solutions

Onboarding & People

Leadership training

Judgment, developed

/solutions/leadership-training

Solutions

Onboarding & People

Soft skills

Conversations that work

/solutions/soft-skills-training

Solutions

Onboarding & People

Safety leadership

Frontline supervisor skills

/solutions/safety-leadership-training

Solutions

Onboarding & People

Human factors

Error traps and defenses

/solutions/human-factors-training

Solutions

Operations & Technical

Process & procedures

Step-by-step competence

/solutions/process-procedure-training

Solutions

Operations & Technical

Operational readiness

Ready before start-up

/solutions/operational-readiness

Solutions

Operations & Technical

Technical training

Complex systems explained

/solutions/technical-training

Solutions

Operations & Technical

Control room & DCS

Alarms and upset response

/solutions/control-room-training

Solutions

Operations & Technical

Crane operation

Operators, banksmen, supervisors

/solutions/crane-operation-training

Solutions

Operations & Technical

Forklift operation

Operators, pedestrians, supervisors

/solutions/forklift-operation-training

Solutions

Operations & Technical

Maintenance & turnarounds

Outage preparation

/solutions/maintenance-turnaround-training

Solutions

Operations & Technical

Process safety

Barriers made visible

/solutions/process-safety-training

Solutions

Compliance & Modernization

Lessons learned (LFI)

Incidents into training

/solutions/lessons-learned-training

Solutions

Compliance & Modernization

Spill response

Environmental first response

/solutions/spill-response-training

Solutions

Compliance & Modernization

Hazardous materials

Storage, handling, transport

/solutions/hazardous-materials-training

Solutions

Compliance & Modernization

Security awareness

Physical and cyber vigilance

/solutions/security-awareness-training

Services

Content Production

Training Videos

Filmed through our global crew network

/services/workplace-safety-training-videos

A safety orientation film produced for Milestone Environmental Services.

Services

Content Production

2D & 3D Animation

Engineering-accurate visuals

/services/2d-3d-animation

From a 3D animation built to supplement an ADNOC e-learning module.

Services

Content Production

Safety Campaigns

Sustained behavior change

/services/safety-campaigns

The award-recognized Maersk hand safety campaign.

Services

Content Production

Training posters & print

Site-specific print & visual aids

/services/training-posters

A printed lessons learned handbook produced for Petroleum Development Oman.

Services

Content Production

PowerPoint Materials

Trainer-led deck rebuilds

/services/powerpoint-training-materials

Presenting an ADNOC Safety Day engagement deck.

Services

Interactive Training

E-Learning

SCORM online modules

/services/e-learning

Scenario questions inside a client e-learning module.

Services

Interactive Training

Virtual Reality (VR)

Immersive headset training

/services/virtual-reality-vr-training

Lockout tagout training with full hand tracking in VR.

Services

Interactive Training

Flat-Screen Simulations

Desktop, web & mobile simulations

/services/flat-screen-simulation-training

SHIIFT simulations running on laptops and mobile devices.

Services

Interactive Training

Digital Twins

Navigable sites & equipment

/services/digital-twins

A navigable 3D replica of Nutrien's ammonia transfer plant.

Approach

How We Work

Our approach

Analysis, design, delivery, validation

/approach

Approach

How We Work

SCORM & LMS Integration

Tracking in your systems

/services/scorm-lms-integration

Approach

How We Work

Scenario-Based Assessments

Competency you can prove

/services/scenario-based-assessments